📌 Struggling with where to start this assignment? Follow this guide to tackle your assignment easily!
Since you’re responsible for the Technology section of your group project, here’s a step-by-step breakdown of how to approach and complete your section effectively.
1️⃣ Understand Your Role
Your part of the paper focuses on technology and how it will help revamp the travel agency. You need to explain the technological tools your group has chosen, how they will be used, and the benefits they bring.
You must include:
✅ General Distribution Systems (GDS)
✅ Social Media (TikTok, Facebook, Twitter, Blog, Reels)
✅ A Website
✅ Online Booking & Advertising
✅ Cost & Implementation Considerations
Your explanation should be backed up with relevant facts, showing why your chosen technologies are essential for the agency’s success.
2️⃣ Start with a Strong Topic Sentence
Begin your section with a clear sentence that introduces technology as the key driver in transforming the agency into a successful student-focused travel service.
Example:
“To compete in the modern travel industry, adopting advanced technology is essential. Our agency will integrate various digital tools, including social media marketing, a user-friendly website, and an advanced General Distribution System (GDS), to attract and serve student travelers effectively.”
3️⃣ Explain Each Technology in Detail
💡 General Distribution System (GDS)
- A GDS (such as Amadeus, Sabre, or Travelport) is a centralized system that allows travel agents to book flights, hotels, and car rentals for clients.
- It provides real-time access to travel services, ensuring convenience and competitive pricing.
- Since the agency is closing its physical office, GDS will enable remote operations.
- Cost consideration: Some GDS providers charge a subscription fee, which should be factored into budgeting.
✍️ Example Sentence:
“To streamline travel bookings, our agency will adopt the Amadeus GDS, enabling real-time access to flights, accommodations, and transportation for student travelers.”
📱 Social Media: TikTok, Facebook, Twitter, Blog, & Reels
- Younger travelers, especially students, are heavily influenced by social media.
- TikTok & Instagram Reels: Short, engaging videos will be used to showcase travel experiences, promotions, and student-friendly travel packages.
- Facebook & Twitter: These platforms will help maintain customer engagement and handle inquiries.
- Blog: A blog section on the website will provide travel tips, student discounts, and destination guides.
- Paid Advertisements: Boost visibility through targeted ads on these platforms.
✍️ Example Sentence:
“To capture the attention of student travelers, our agency will leverage social media marketing through engaging TikTok videos, Instagram Reels, and informative blog content, ensuring a strong online presence.”
🌍 Website & Online Booking System
- A well-designed website is mandatory for any modern travel agency.
- The website will feature:
✅ A simple booking system for train tickets and student travel packages.
✅ A chatbot to provide 24/7 customer support.
✅ A section for discounts and exclusive student deals.
- Why is this important?
- A website allows bookings at any time, eliminating limited operating hours.
- It reduces the need for phone or in-person reservations.
✍️ Example Sentence:
“By developing an interactive website with an easy-to-use booking system, we will provide 24/7 accessibility for student travelers, improving convenience and customer satisfaction.”
💰 Cost & Implementation Considerations
- GDS Subscription Costs: Depends on the provider (e.g., Amadeus, Sabre).
- Social Media Ads: Allocating funds for targeted advertisements to maximize visibility.
- Website Development & Maintenance: A one-time cost for setup, with monthly hosting fees.
- Hiring Social Media Managers & Content Creators: To handle online engagement and marketing.
✍️ Example Sentence:
“While implementing these technologies requires an initial investment, the long-term benefits of automation, online engagement, and digital marketing will significantly boost revenue and customer retention.”
4️⃣ Conclusion for Your Section
Wrap up by emphasizing the importance of technology in rebranding and modernizing the agency.
✍️ Example Conclusion Sentence:
“By integrating GDS, social media, and a well-designed website, our agency will cater effectively to student travelers, ensuring convenience, engagement, and increased bookings in a competitive market.”
✅ Final Checklist Before Submission
✔ Clearly introduce the importance of technology in modern travel agencies.
✔ Explain each technology in detail and justify why it’s being used.
✔ Back up your points with relevant facts and cost considerations.
✔ Ensure smooth transitions between ideas.
✔ End with a strong conclusion reinforcing the role of technology in the agency’s success.
This structured approach will help you complete the Technology section effectively. Good luck with your project! 🚀
